Just like in Google SERPs, the higher you are in the results page, the better. The top of Amazon’s result page, the bestsellers’ list is one of the most coveted spots. Contrary to what you may think, sales rank isn’t only about high sales or product popularity. You’ll need optimized product listings in order to appear high in the traditional search ranking – increasing your product’s visibility and increasing your sales. With the help of SEO, you can provide better positive customer experience, a factor that directly impacts your rank.
It’s no longer enough to just make a sale, you’ll need to have enough market share in order to experience continued success and grow your business at the same time. You could be a beginner that’s waiting for the momentum that may never come; a seller that pulled all the necessary marketing and yet receives underwhelming results; or an established seller that’s seeing a steady plateauing of sales – you need help to move forward and we are just the experts for you. But what exactly is Amazon SEO? Continue reading to find out.